Protect Your Idea, Protect Your Logo, Protect Your Creative Work.

The infringement, theft, plagiarization of creative work goes on everyday. This puts original ideas and creative works at risk of being duplicated at the expense of the original creator’s or owners profit, credibility or brand. The World Intellectual Property Organization (WIPO) defines Intellectual property as the “creations of the mind: inventions; literacy and artistic work;…

#Shortburst Launches To Fix Logo Knowledge Gap & More

#Shortburst is snappy-information meant for entrepreneurs, middle & top level management executives, that’s packed with advisory, fixing knowledge-gap, re-aligning wrong notions, revealing unseen problems & providing insight about a logo & corporate identity. It is the alternative to article size content because it reduces your reading time into the chunk that hits the nail right…

When The Logo Is Not Beautiful

“Beauty is in the eyes of the beholder”. A very common statement that has everything to do with the subjective conditionality of one person’s attraction for something different from another person. Unfortunately, this subjective yardstick has been brought into the realm of logo design. This is one major reason for so many poorly made logos…