e-roundtable is the first ever must-have digital discussion for creative design professionals and brand experts to talk fair and square about the ecosystem and how to fix things, increase value and address the question of quackery. It is an attempt at a holistic detox of the ecosystem for all of us to find justifiable reward for professionalism and quacks can as well be made to rise up to the occasion and position themselves to be rewarded too.
Get-to-know the Host and Co-Hosts.
Uche Osoka is a 360-brand specialist with extensive experience in designing, creative strategy development, with a track record of creating and implementing successful effective creative marketing communications campaign. He is presently a Group head Art Director, and manages the GLOBACOM account. He has worked with JWT-Lagos, Briccom Advertising, Digital Reality and Azaria.
Brands he has worked for Key Brands:
GLO, CONOIL, NOKIA, FORD, GUINNESS, UNILEVER, ZENITH, DETTOL, GTBANK, OANDO, MACDOWELL, PANASONIC, LG, HORLICKS, DUREX, FIRS, LAGOS STATE, CALYPSO, KEYSTONE BANK, MORTIEN, STANBIC IBTC etc.
• He is an Associate Member APCON (Advertising Practitioners council of Nigeria)
• Member SNA (Society of Nigerian artists)
• 15 years Solid background in Art, Graphics, Painting and Illustration
• 12 years extensive experience in Advertising, Designing, Creative strategy development, experiential marketing and digital Marketing.
• 7 years intermediate experience as a photographer, Photo story telling, Macro, Street and Portrait Photography.
Best Quote – “when everyone thinks alike, then no one is thinking” – Walter Lippmann
Brandon Schaefer is a corporate business strategist who uses data and technology to help entrepreneurs, CEOs, and startup founders, improve their sales processes, improve their client and prospect communications, and improve their lead generation campaigns. Brandon assists his clients in discovering the best ways to effectively manage their business processes, including leveraging employee engagement, social media marketing, content marketing, and network marketing.
He is extremely popular among his executive peers, and he’s well known wherever he goes. Brandon shares his real life experiences with every corporation and executive that he works with. He thrives in high intensity corporate environments and he continues to have success in providing solutions to some of the most successful companies that exist in today’s marketplace.
Brandon has considerable experience in streamlining business processes to maximize productivity, working with executive leadership to come up with new ways to grow the business, forming enterprise content marketing strategies, analyzing data to make more informed educated business decisions, and creating personalized marketing and lead generation campaigns that get results. Brandon helps his customers be accountable, consistent, and accurate, in every aspect of their business.
Dayo Abiola is the global forerunner and advocate that a logo is a symbol of success. A specialist in the creation, security, management and deployment of a company’s most vital visual asset. He is recognized by Miles Newlyn a globally acclaimed logo specialist and was quoted by Brandon Schaefer, former Google small business consultant and CEO of Companeur in his Article on Branding.
He has published many articles that have featured online, newspaper and magazine. And at different times he has been interviewed on the subject of corporate identity. He inspires thousands of people online with special interest in entrepreneurs and SMEs through information and knowledge transfer on how and the need to embark on the transition from a business to a brand, logo first.
Dayo possesses a decade long corporate experience where his expert services rendered (client facing or back end) to global and local brands include: P&G, Equitorial Trust Bank, Stanbic Bank, Noba Oil And Gas, Nestle, Filmo Realty, Chestrad, Dunlop Nig. PLC, Aquitane Oil and Gas, Donald Duke, DSTV, Frontier Reelmix, GIG, House of Citizens, CFL Group, Sophia ERP and many HNIs. Inclusive are a few renowned musicians like KWAM1, Rooftop MCs, Shola, Obiwon, Weird MC, and more. He founded Dayo Abiola – Nigeria’s foremost logo making company in 2014. This is a whole new tale that’s a love story.