WordService

A logo for an agency of professional writers based in Australia, this logo is inspired by the symbol for New Paragraph. Why did we adapt it to make a logo? “A paragraph is a self-contained unit of discourse in writing dealing with a particular point or idea.” In written communications, every paragraph is a build…

Ritzy & Plush

The logo is a butterfly theme. It represents the nature and essence of the business as a women-centric and provider of expensively stylish and sophisticated quality underwear and lingerie. According to butterfly specialist Naomi Pierce at Harvard University, “butterflies are; self propelled flowers, beautiful, graceful, varied, enchanting and sophisticated”. Doesn’t this already describe a woman?…