Social Anthropology seeks to understand how people live in societies and how they make their lives meaningful. Social Anthropologists are concerned with such questions as: Why people do what they do? Companies such as Google and Intel, for example, use anthropologists to understand how people interact with technology. Since the turn of the century, human…
On this fine Saturday morning, the sunshine had pierced through the curtains allowing a ray of light that alerted that the day has begun. Whilst still contemplating on a series of flash thoughts and adjusting the duvet to get warmer from the chill, my phone rang. On seeing the name of the caller, I knew…
Usually business owners especially SMEs suspect attempts of sound advisory or presentation of intention to be walked through a process aka global best practice, as a covert means to demand a high price. Apathy is another response that’s common, and so subscription to shuddy work that gives zero client experience that helps the gaining of…
Expensive jewelry, luxury cars, exotic locations, 5 or 7 star hotels, top of the range fashion, massive mansions, travels to places where “paradise” have been made on earth, exquisite dining, superlative eye-catching photography…indeed just about everything that makes the “good life” colors the status of a Nigerian Celebrity, Rich Fame Ball And Slay Queen. Somehow,…
A Logo is a company’s most vital visual asset. Every good logo typifies the CHARACTER of the business because it is forged out of the corporate vision or by an overriding philosophical idea that will stand true to the business for as long as it exists. Through the logo, every effort put behind the business…
You are about to read excerpts of a Whatsapp chat between me and a an ace marketing, promotions and business development consultant. The outcome of the conversation has availed us the opportunity to be signed up as a viable company they can work with to help raise our client portfolio. Viability? Of course the obvious…
The best way to tell is to show. The best way to prove is to reveal. This is why we created the Success Showcase Series, also known as S(3). As Nigeria’s foremost Logo making company, we are not cut-out to only design world class logos; we are even more passionate about improving the way businesses…
The merger of Diamond Bank and Access Bank, has recorded its first casualty; The Logo. I’ve always loved the Diamond Bank logo. The dearth of it is the demise of arguably one of the best logos in Nigeria in my opinion. It deserves a minute of silence. Whilst it would have been costly to manage, owing…
Gently scrolling through my Instagram feed, eyes wide open, what do I see? You already know, my header said it. The iconic O Logo used for Obama’s ’08 presidential campaign is the work of Sol Sender. The Logo is a simple spherical form but is it actually simple? Time, thought, creative rigor and the so many behind-the-scene effort that isn’t known to…
#Shortburst is snappy-information meant for entrepreneurs, middle & top level management executives, that’s packed with advisory, fixing knowledge-gap, re-aligning wrong notions, revealing unseen problems & providing insight about a logo & corporate identity. It is the alternative to article size content because it reduces your reading time into the chunk that hits the nail right…