Understand this simple fact first-off, a professional designer will never do anything without a reason, without meaning, without purpose or without the backing of a strong idea that further promotes a fact. This is especially true in the case of a good logo made by the hand and mind of a master logo maker. Bearing…
Let me begin with a quote I love. “Making the simple complicated is commonplace; making the complicated simple, awesomely simple, that’s creativity” – Charles Mingus After receiving a clients brief, a follow up conversation usually starts the process. Often times a clients brief needs a review. Especially because there was hardly professional guidance to the…
One of the reasons we call a #logo a #symbol of #success is because to make one; a lot of time, attention, argument, team effort, brainstorming, trial and error, sleepless nights and client input went into the entire experience. The feeling of accomplishment is similar to the exhalation of an athlete after a successful race.…
Logos to the right are designed by Dayo Abiola. Quite often, people send me their logo for my viewing pleasure and of course, more importantly for my opinion. From a vast majority of near disaster logos out there, I am ever so happy seeing the few I almost literarily give a standing ovation. SMEs…
To add to what Mr. Masiyiwa has said in his Facebook post on the 10th of July, 2016, “building a culture of brand integrity requires a solid identity foundation” – Dayo Abiola. Many African entrepreneurs are ignorant of the power and influence of a properly made identity – a logo – on their business. A…
Arjowiggins Creative Papers, has a history of producing fine and custom-made papers that extends back to 1770. “From our Anglo-French roots we have grown into a leading paper manufacturer with a global reach, marrying nearly 250 years of experience, knowledge and skill to the most advanced technology available, to serve customers large and small worldwide.…
Winner of the best TV station for the 10th time, has in a bid to celebrate its 21 years anniversary, broken one of the most fundamentals of logo (corporate identity) rules. A logo must stand alone without any form of graphic or font based element around it – a necessary space called the ‘exclusion zone’.…
What is a logo? While you wait for my answer, I’d ask; what is a car, a house, a tree or a bicycle? My guess is that your answer will be; a car is a vehicle that moves you from point A to B. A house is a place you live. A tree is a…
Want to start a business? Congratulations! You’re taking a crucial step towards success. As you begin, you will need to be armed with the following: 1. Create a good name. 2. Prepare your current skill, knowledge or expertise to meet a need. Perfect it as you go. 3. Decide your technical niche and be it.…
The announcers Of 1000 Entrepreneurs Of The Tony Elemelu Foundation, Renowned Digital Story Telling Powerhouse, StartUP6 With Over 26 Million Impressions, Select Dayo Abiola As Chief Innovation Officer. The foremost logo making company in Nigeria is proud to announce the honorable selection of its founder and chief logo maker, Mr. Dayo Abiola. Startup6 is a…