This popular quotation will suffice to attempt to explain this idea, “We cannot solve our problems with the same thinking we used when we created them” – Albert Einstein. We have underestimated and totally disregarded the reason and purpose of making good logos in Nigeria. As a matter of fact, the Greek meaning of logos…
Understand this simple fact first-off, a professional designer will never do anything without a reason, without meaning, without purpose or without the backing of a strong idea that further promotes a fact. As far back as WW2 engineers used the binary system to label individual power buttons, toggles and rotary switches. 1meant “on” and 0…
You’re about to know what can happen when two Dayo’s meet especially when each is a powerhouse in their respective calling. Both guys were formally introduced to each other by Mr. Gbenga Totoyi. Gbenga Totoyi was first impressed at learning that Dayo Abiola is one man who has made a staunch niche for himself as…
Some years back, I walked into a copy shop, only to notice that a middle aged woman had just contracted the replication of her company’s letterhead design – (of course this included duplicating the logo) – to the shops graphics guy. I took a quick glance at the logo and mumbled to myself, “only if…
Bracket Foundation launched by the music duo of Nwanchukwu Ozioko popularly known as Vast and Obumneme Ali also known as Smash of the group – ‘Bracket’ have erroneously used the exact logo of Save The Children Foundation, the world’s leading independent organisation for children; with operations in over 120 countries, saving children’s lives,…
The ultimate goal in any human endeavor is success. From as far back as recorded history, royalty and nobility created symbols with which they could easily establish their power and influence. Merchants and business people soon jumped on the trend. In their case; it was to validate originality, integrity, superiority, reputation and ensure the instant…
Understand this simple fact first-off, a professional designer will never do anything without a reason, without meaning, without purpose or without the backing of a strong idea that further promotes a fact. This is especially true in the case of a good logo made by the hand and mind of a master logo maker. Bearing…
Let me begin with a quote I love. “Making the simple complicated is commonplace; making the complicated simple, awesomely simple, that’s creativity” – Charles Mingus After receiving a clients brief, a follow up conversation usually starts the process. Often times a clients brief needs a review. Especially because there was hardly professional guidance to the…
One of the reasons we call a #logo a #symbol of #success is because to make one; a lot of time, attention, argument, team effort, brainstorming, trial and error, sleepless nights and client input went into the entire experience. The feeling of accomplishment is similar to the exhalation of an athlete after a successful race.…